Pharmaceutical and Biotech New Product Opportunity Assessments
Focus in on New Product Development and Licensing Opportunities with EyeGlass™ Opportunity Assessments
EyeGlass services incorporate business intelligence and primary market research to provide high impact business planning and development guidance at low impact prices to meet most budgetary constraints.
With EyeGlassTM services, we offer:
- Initial consultation to gain an understanding of key business decisions and objectives.
- Review of existing client research and advisory board feedback.
- Analyses of Business Insights Ltd reports, pipeline databases, literature findings, and numerous other industry resources.
- Limited number of qualitative market research interviews with key opinion leaders, high volume healthcare providers, and payors.
EyeGlassTM deliverables include:
- Custom reports outlining new product opportunities and anticipated challenges.
- Market landscape maps outlining target market segments and future competitors.
- Initial target product profile assessment.
- Market models, assumption based sales forecasts, and project valuations.
- Business and strategic plan writing.
- Strategic consulting and go/no go decision support based on findings.
By leveraging and incorporating both primary and secondary research and information sources when evaluating opportunities, we minimize your need for large scale market research and contain project costs to meet your budget needs.



